Press & Publications
As featured in
Selected articles, interviews and features across leading publications.
Featured on The DrumWe killed boredom. And with it, we lost something else
When did you last sit with nothing? We designed every app to eliminate boredom — but in doing so, we may have lost the very space where creativity and clarity are born.
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Featured on The DrumThe feed is full, and everyone in it sounds the same
AI hasn't replaced creativity; it's commoditized output. People have never been less moved by brand content — in a feed full of sameness, perspective is the one thing that can't be generated at scale.
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Featured on The DrumThe problem with much AI-powered advertising is its meaninglessness
Audiences aren't tired of advertising. They're tired of low-value, repetitive, over-personalized noise that constantly demands something from them — and AI is turning up the volume.
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Featured on The DrumDigital marketing fatigue is real. So, what happens beyond the screen?
We're scrolling more, feeling less, and quietly switching off. A look at what brands need to do when audiences have run out of attention to give.
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Featured on Entrepreneur UKThe Journey of an Unconventional Entrepreneur
"The only limitations are those you put on yourself." — Rachel Lyndon-Jones, co-owner and director at Ouma Ltd.
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Panel interview on the unconventional founder journey
Joining BBC Bitesize for a live panel discussion on entrepreneurship, building a business on your own terms, and the realities behind the founder story.
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